New York Times startup LifeWire provides syndicated lifestyle content

I recently saw a job posting on JournalismJobs.com for a full-time editor to commission and copy edit articles for LifeWire, an online content startup from the New York Times Co. that creates “on-demand lifestyle content” for top Web publishers.

LifeWire

A quick Google News search shows that, although their own page isn’t live yet, LifeWire has ran stories in CNN’s living, and travel sections for the past month or so.

I looked for some more information on LifeWire, but hadn’t read much about it. Any leads?

And P.S., doesn’t the site look awfully “Drupally”?

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