I have agreed to write a monthly article called “Nashville Pulse” for Digital Nashville, the free-to-join networking group dedicated to all things digital in the Music City. The idea is to survey what’s going on in Nashville every month in the digital world, and this month’s installment takes a look at how digital companies are pulling through the recession.
The recession may be winding down, but Nashville firms remain cautious…
Halfway through September, U.S. Federal Reserve Chairman Ben Bernanke claimed “the recession is very likely over at this point,” but cautioned that economic recovery would seem weak for a while.
A quick survey of area digital firms seems to confirm Bernanke’s caveat, as local companies don’t expect a boom in activity any time soon.
“People are looking for ways to save money. They’re really running at a high break-neck rate,” says Bruce McCully, owner and founder of Dynamic Edge, Inc., the IT and computer support firm with offices in both Nashville and Ann Arbor, Michigan. The firm’s products are selling well, but sales of its services and consultation have slowed down, McCully says.